Until recently, tattoos were stigmatized and often viewed as dangerous, dirty, and generally belonging to a class of “undesirables.”
But that’s changing. Many people have changed their attitude toward body art, which is good news for tattoo artists and the industry.
But even more important, it’s a win for those with mental health issues. Stigmas and prejudice can lead to misunderstanding mental illness, preventing a person from getting the care they need.
Changing Clientele
Tattoo shop owners and artists are changing the way they do business. This includes adjusting how they find clients and how they market themselves online.
As a result, the clientele at many shops has changed. Instead of a clientele typically comprised of walk-ins, shop owners and artists are seeing clients of all ages and walks of life.
They also find that their clients are much more willing to talk to them and make decisions about their body art. That’s a significant change from the old model when tattoo artists often worked in an environment where they couldn’t speak with their clients or give them the support they needed to feel comfortable getting their ink.
As a result, shop owners and artists adjust their schedules and stay connected with their customers. This means they are more responsive to their customers and have an easier time keeping their tattoo business running smoothly.
Changing Mindset
Until recently, tattooing was often associated with those outside the mainstream, like sailors, convicts, and bad boys. But now, people from all walks of life get tattoos.
This is changing the way tattoo shops operate, as well as how they treat their clients. And it’s changing how tattoo artists view themselves too.
For example, some artists may have had a negative experience in their past that is holding them back from success. They may be aware of this and want to change their perception of the situation to move forward positively.
This is a challenging process and can take a lot of time. However, it is essential for success in this industry. The best way to start is to identify the limiting beliefs holding you back and create a vision for how you want your life to look. Once you have this, it can be a good idea to create milestones that you can use as motivation to keep going and see that you are making progress.
Changing Shops
Today, shops like Colorado tattoo shops are becoming more and more inclusive, offering a safe space for all kinds of people. Shop owners also focus on customer service and building trust with their artists.
This is an excellent way for artists to build relationships and increase their clientele. It also gives them a place to grow their craft.
While working in a shop can be stressful, it’s also very flexible and allows them to work on their schedules. Many tattoo artists work as 1099 independent contractors, meaning they are self-employed and don’t receive a W2 or payroll tax deduction.
This is great news for artists who want more freedom in their day-to-day. It means they can make their schedules and travel to new places for inspiration while still having a steady income from their work.
Changing Culture
For most of human history, tattoos have been seen as a mark of rebellion against society. People who had tattoos were often associated with the military, convicts, or biker gangs.
However, tattoo culture has taken on a new meaning in recent years. Thanks to media exposure and social movements, tattoos are now accepted as art and self-expression.
This has led to an increase in tattoo shops across the United States. These shops are now visible in back alleys and on the outskirts of town.
Instead, tattoo shops are more common in central business districts. This is excellent for tattoo artists because it allows them to be visible and approachable. It is also perfect for the customers who visit these shops because it will enable them to see the artists’ work before booking an appointment.
